Smarter decisions about your money.
I'm Apoorv Sharma — a treasury practitioner in Dubai. Ten years and AED 10B+ in portfolios across the UAE and India. I help business owners and finance professionals understand how money really works — in plain words.
How automated is your treasury?
Twenty-five questions across five areas, scored instantly. See exactly where you stand today — then get the roadmap that tells you what to fix first.
Score your treasury
Your readiness
Your priority plan
You're now on the weekly note — one practical treasury & finance resource like this, every week.
Ten years on the desk. Real money, real decisions.
Treasury, funding, and risk for major groups across the UAE and India — managing cash, banking relationships, and capital at scale. Everything here comes from doing the work, not reading about it.
The tools I wish I'd had.
Ready-to-use cash position dashboards, a 12-week forecast model, an FX exposure tracker, the GCC Salary Guide, and a 100-question interview kit. Real tools that solve real problems — free to download, with one new resource every week.
Browse the library →
Plain answers to real questions.
Cash pooling, Islamic finance, treasury careers, automation — the things finance professionals actually search for, written from the desk. Free to read.
Read the articles →
One new finance and treasury resource. Every week.
Join finance professionals across the GCC getting one practical idea a week — plus every new resource the day it drops.